eXelate hires former ComScore man as CMO

US — Advertising data and analytics provider eXelate has appointed Khurrum Malik as chief marketing officer.

Malik (pictured) joins from ComScore where he was vice-president of marketing. He will be responsible for global corporate and product marketing, reporting directly to eXelate’s CEO Mark Zagorski.

Zagorski said: “[Malik’s] experience and proven ability to build and scale marketing organisations in the analytics, mobile, and software sectors will be an important asset in driving eXelate’s global growth.

“As we expand our platform to incorporate second- and third-screen data, we will leverage Khurrum’s multi-platform expertise to bring new value directly to marketers and agencies worldwide.”

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