Dynata appoints Pan to lead marketing

Pan was previously vice-president, global marketing at Mastercard and her other roles include numerous marketing positions with Tyco, Honeywell, The Dow Chemical Company and 3M.

Gary Laben, CEO, Dynata, said: "Pattie is an accomplished marketer with a proven track record of building global brands through data-driven marketing, making her a natural addition to our leadership team. As Dynata continues to advance its position as the world’s leading provider of permissioned, first-party data, Pattie’s experience and creativity will build on that progress as we begin our next phase of growth."