NEWS24 February 2020
US – Cross-media measurement firm, Comscore, has signed a renewal agreement with BuzzFeed for its digital audience measurement.
The one-year deal gives BuzzFeed continued and expanded access to Comscore’s Media Ratings solution, including video and YouTube measurement tracking.
Carol Hinnant, chief revenue officer, Comscore said: "Having granular insights into audience behaviour is table stakes today in order for brands to achieve their business outcomes. We are excited to renew and continue our relationship with BuzzFeed."
Related Articles
The world's leading job site for research and insight
Resources Group
Quant Senior Research Exec – Retail
Up to £35,000 + Benefits
Resources Group
Research Manager – Public Policy / Social Research
£37,000–£41,000
Resources Group
Account Manager – Online Market Research Platform
£35–50,000 plus strong bonus!
Featured company
-
Town/Country: London
Tel: +44 (0)20 7490 7888
Kudos Research is the leading provider of premium quality UK and International Telephone Data-Collection. Specialising in hard to reach B2B and Consumer audiences, we achieve excellent response rates and provide robust, actionable, verbatim-rich data. Methodologies include . . .
-
Brought to you by:
©2024 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911
info@mrs.org.uk -
© Copyright 2024 Research Live
0 Comments