NEWS8 December 2009

ComScore expands Asia Pacific reporting services

Asia Pacific Technology

INDONESIA— ComScore has launched internet measurement services in Indonesia, the Philippines and Vietnam, bringing the total number of countries where the technology is deployed to 41.

The data for the three countries is currently in beta format and will be released early next year, ComScore said.

Will Hodgman, the firm’s executive vice president for the Asia Pacific region, said: “With the inclusion of Indonesia, the Philippines and Vietnam, ComScore now reports on 13 individual markets in the Asia Pacific region – by far the most extensive reporting of any digital media company.”

Other countries in the region where the firm reports on internet usage include Australia, China, Hong Kong, Malaysia and New Zealand.