Stanton (pictured) is based in New Jersey, US, and will join RealityMine’s senior management team, reporting directly to chief executive Chris Havemann.

In his new role, Stanton will oversee RealityMine’s global marketing functions, focusing on content strategy and development as the business seeks to expand its technology client portfolio in the US.

Before joining RealityMine, Stanton worked at Knowledge Networks, GfK-NIQ, Atlas Systems and was founder of The Marketing Solver.

Chris Havemann said: “I’m delighted to welcome David Stanton to our growing team based in the US. We see effective marketing as key to helping to continue to grow our enterprise client base and David brings a wealth of leadership experience in this area.”

Stanton added: “It is a thrill to join the RealityMine team at a time when its unique view of the digital and app universe is becoming so essential for decision making.

“We have great opportunities to tell rich stories with our data and expand awareness of RealityMine in a variety of markets and verticals. I am excited to be working with the team to bring these possibilities to life.”