CMI hires psychology expert to client services team

Gordon (pictured), now a research associate at the firm, has a PhD in experimental psychology with a quantitative methods minor. 

“Behavioural science is a key component of understanding the customer decision making process and we want to ensure that it is embedded at the core of our business," said Scott Layne, president of CMI.   

"Alynn’s extensive experience in applied psychology is exactly the skill set we are looking for to further add value for our clients.”