NEWS20 March 2014
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
UK — Insight and marketing group Cello has reported an 18% increase in revenue to £159.7m for the year ended 31 December. Gross profit was also up 14.8% to £74.7m.
Organic growth was supplemented by the acquisition of the healthcare communications and consultancy business Mash, the group said.
Cello’s business is now split along two lines – Cello Health and Cello Signal, a consumer marketing-focused business line.
Within Cello Health, gross profit was up 13.8% to £35.6m, with headline operating profit of £7.56m – a margin of 21.2% (up from 20.8% the year before).
Cello Signal, meanwhile, increased gross profit by 15.7% to £37.9m. Headline operating profit was £3.87m – a smaller margin of 10.2%. But, as with Cello Health, the margin was up year on year from 9.1%.
“2013 has been a very strong year that has demonstrated the potential of Cello’s strategy to deliver superior performance,” said CEO Mark Scott (pictured). “We are confident that both businesses will continue on their growth paths and deliver a successful 2014 performance for the group as a whole.”
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
Media evaluation firm Comscore has increased its revenue in the second quarter but has made a net loss of $44.9m, a… https://t.co/rAHZYxiapz
RT @ImpactMRS: Marginalised groups are asserting themselves in Latin America, with diverse creative energy and an embrace of indigenous cul…
There is no evidence that Facebook’s worldwide popularity is linked to widespread psychological harm, according to… https://t.co/wS1Um3JRS5
The world's leading job site for research and insight
Spalding Goobey Associates
Senior Research Executive, Qualitative – Strategic Insights Consultancy
£32–35,000
Spalding Goobey Associates
Data Analyst (SPSS)
£30–40,000 depending on experience
Resources Group
Associate Director – Social Research Evaluation
£Excellent + Benefits
Featured company
Town/Country: London, ,
Email: helloUK@opinium.com
Opinium is an award winning strategic insight agency built on the belief that in a world of uncertainty and complexity, success depends on the ability to stay on the pulse . . .
Brought to you by:
©2024 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911
info@mrs.org.uk
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments