Cello reports ‘marked pick up’ in MR business
There has also been “continued strength” in its pharma research operation, the firm said.
Cello said the performance of its research businesses had been offset by “a challenging period” for parts of its marketing division, Tangible.
A group-wide cost reduction programme continued in the second half, with costs expected to be between £4m and £4.5m lower than in the previous year as a result of reduced headcount and property consolidation.
Group revenue after cost of sales is expected to be “in the region of £60m”, compared to £66.6m in 2008.
The firm plans to issue preliminary results for 2009 on 17 March.

We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments