NEWS21 January 2014
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
US — SSI (Survey Sampling International) has announced the launch of a new business sample source.
B2B InSSItes includes respondents from SSI’s proprietary panellists and blue chip partnerships and promises to segment respondents by their demographic, geographic and professional data. It also claims to combine live telephone interviewing with LinkedIn data and other proprietary procedures for respondent verification.
Bob Fawson, SSI chief access, supply and engagement officer, said: “Top brand loyalty managers have chosen to join our partnership program because we offer their members a new and different membership benefit, and a better survey-taking experience than older models.
“Partner enthusiasm for SSI’s innovative approach has enabled us to build a large, high quality, and robust sample.”
For more information, visit the SSI website.
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
Media evaluation firm Comscore has increased its revenue in the second quarter but has made a net loss of $44.9m, a… https://t.co/rAHZYxiapz
RT @ImpactMRS: Marginalised groups are asserting themselves in Latin America, with diverse creative energy and an embrace of indigenous cul…
There is no evidence that Facebook’s worldwide popularity is linked to widespread psychological harm, according to… https://t.co/wS1Um3JRS5
The world's leading job site for research and insight
Spalding Goobey Associates
Research Analyst – North Africa
£27,000–£32,000 p.a. (depending on experience)
Resources Group
Research Manager – Varied projects including behavioural science!
£35,000 – £45,000 + strong benefits
Resources Group
Associate Research Director – Global Communications & Public Affairs
£50–£60,000 + 30 days annual leave + private health + other great bens!
Featured company
Town/Country: London
Tel: +44 (0)20 7490 7888
Kudos Research is the leading provider of premium quality UK and International Telephone Data-Collection. Specialising in hard to reach B2B and Consumer audiences, we achieve excellent response rates and provide robust, actionable, verbatim-rich data. Methodologies include . . .
Brought to you by:
©2024 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911
info@mrs.org.uk
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments