NEWS7 June 2013
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UK — Consultants Brand Potential has appointed Susie Gaunt as client director – insight& strategy.
Gaunt joins the company from Ferrero UK & Ireland where she was head of insight and follows the recent appointment of Josh Hunt as client director and the return of Alex Smith to the company as insight & strategy consultant.
Brand Potential managing director Mary Say commented: “[Gaunt’s] expertise in category strategy and shopper insight brings a powerful commercial addition to our current insight and innovation offer; it is the obvious next step in helping our clients to unlock the potential in their brands and categories and get ideas to market.”
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