NEWS22 April 2024

Brainstork hires fractional exec Leet for UK market entry

Europe News People UK

GERMANY – Experience research software platform Brainstork has expanded to the UK, appointing Ben Leet as UK partnership lead on a fractional basis.

ben leet

Founded in 2019, Brainstork’s qualitative software platform covers the end-to-end research process, including online recruitment and AI-based analysis. The platform is used for market research, user research and customer research.

Based in Berlin, the startup has a client base in continental Europe and is now looking to expand its offer into the UK market and beyond.

Leet (pictured) was chief executive of Delineate until spring 2023, and formed a consultancy after leaving the business.

Eray Tufan, co-founder, Brainstork, said: “We have made significant progress recently, from both a client and platform development perspective, and we feel that now is the time to take our technology further into the UK market. We are delighted to be partnering with Ben as our first step in this expansion.”