Bilendi & respondi expands into UX with Tandemz deal

FRANCE – Data collection company Bilendi & respondi has acquired Tandemz, a specialist in user experience (UX) tester recruitment.

marc bidou

Co-founded in Paris in 2020 by UX engineers Marine Wolffhugel, France Wang, and Nicolas Djambazian, Tandemz is a self-service recruiting platform, used to source research participants for client interviews, usability tests and surveys.

Tandemz has a community of around 30,000 testers across various countries globally.

The acquisition will expand Bilendi & respondi’s expertise to include UX research, while Tandemz will be able to access Bilendi & respondi’s online panellists across 15 European countries.  

Bilendi & respondi said it plans to use its AI offer to support further development of  Tandemz’s UX-testing services.

The financial terms of the deal were not disclosed.

Bilendi acquired Respondi in 2021, and also bought insight platform Discussnow in the same year. 

Marc Bidou, chief executive and founder, Bilendi (pictured), said: “This operation marks our entry into a strategic sector of the market research industry: UX research. In just four years, Tandemz has become a recognised player in its field. We look forward to leveraging Tandemz’s expertise in UX to enhance its panels and technologies, as well as to improve the offerings provided to our clients.”

Marine Wolffhugel, chief executive and founder, Tandemz, added: “We are convinced that this alliance will enhance our ability to innovate, better meet the needs of our clients, and accelerate our growth in a rapidly expanding market.”

We hope you enjoyed this article.
Research Live is published by MRS.

The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.

Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.

For example, there's an archive of winning case studies from over a decade of MRS Awards.

Find out more about the benefits of joining MRS here.

0 Comments

Display name

Email

Join the discussion

Newsletter
Stay connected with the latest insights and trends...
Sign Up
Latest From MRS

Our latest training courses

Our new 2025 training programme is now launched as part of the development offered within the MRS Global Insight Academy

See all training

Specialist conferences

Our one-day conferences cover topics including CX and UX, Semiotics, B2B, Finance, AI and Leaders' Forums.

See all conferences

MRS reports on AI

MRS has published a three-part series on how generative AI is impacting the research sector, including synthetic respondents and challenges to adoption.

See the reports

Progress faster...
with MRS 
membership

Mentoring

CPD/recognition

Webinars

Codeline

Discounts