NEWS4 April 2022

Behaviorally opens Hamburg hub

Europe News People

GERMANY – Shopper marketing consultancy Behaviorally has expanded to Germany with Christian Dössel appointed senior vice-president at its new Hamburg hub.

Christian Doessel

Dössel (pictured) will lead client delivery in Germany, and previously worked for Ipsos, Manetta, MM-Eye, Kantar, and Talkline, among other agencies.

Behaviorally’s expansion to Germany follows the launch of new offices in Switzerland, Australia and the US in recent months.

Crispin Beale, group president at Behaviorally, said: “After an extensive search, we knew Christian was the perfect candidate to help grow our footprint and further client-led expansion into Europe.

“Christian is acknowledged for his thought leadership in the German research community as well as his acute understanding of the unique needs of our German and multinational clients based in the region.”