ANA doubles marketing analytics prize money to $100k
This year’s competition is again sponsored by marketing analytics firm MarketShare, but also features participation from the Advertising Research Foundation and the Marketing Science Institute.
The winning company, along with two runners-up, will share in the $100,000 prize pool to donate to their favourite charities.
Last year’s winner was USAA.
Submissions will be accepted from 1 April, with a 15 July deadline. Full details are online at AnalyticsAward.com.

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