NEWS9 February 2011

AMI division boasts growth of 98% in third quarter says Rentrak

M&A North America

US— Rentrak’s revenue and profit continued to shift in the direction of its Advanced Media and Information (AMI) division in the third quarter fiscal 2011, the company said yesterday, reporting growth of 98% in sales of its media research and data services.

AMI revenue hit $8.5m for the three months ended 31 December, again boosted by the acquisition of the Nielsen EDI box office measurement business. Excluding $2.9m of EDI revenue, division growth was 31%. AMI now accounts for 36% of Rentrak’s consolidated revenue, up from 19% a year earlier.

The Box Office data business grew 188% to $4.5m, the TV Essentials service was up 127% to $1.7m and sales of OnDemand Essentials increased 25% to $2m.

New AMI customers announced on the results conference call include A&E Network’s Biography Channel and Rainbow Media, which owns the AMC, IFC, Sundance and WeTV networks.

Revenues in the home entertainment services business, which includes the Pay-Per-Transaction (PPT) system for revenue sharing between video rental outlets and movie distributors, continued to fall, but at a rate of 19% year on year, which was blamed on a particularly weak rental market during the quarter. On an annualised basis, CFO David Chemerow said, the business decline was within the expected range of 5-10%.

All in all, CEO Bill Livek (pictured) said, “I am very proud of our achievements this quarter”. He added: “We are successfully executing our vision of continuing to provide the advertising and entertainment industries with a multi-screen database currency that delivers the detailed, granular and stable viewing and consumer demographic information necessary for making intelligent programming, TV planning and buying decisions.”