NEWS10 November 2022

Alida gains $60m funding for strategic growth

Finance Financials News North America

CANADA – Experience management business Alida has secured a $60m syndicated credit facility from the National Bank of Canada.

Jar of money with a plant growing out of it

The credit facility will support Alida’s capital requirements and strategic initiatives, and was lent through the bank’s Technology and Innovation Banking Group.

Other co-lenders included BMO, Comerica, and Silicon Valley Bank.

Alida said the funding would support its long-term growth strategy, including around customer, employee, product and brand experiences.

Ross Wainwright, chief executive at Alida, said: “The funding from National Bank of Canada reflects the confidence that has been instilled in our future business prospects, financial health and our success as leaders in the customer experience industry.

“With this new financing agreement, Alida is well positioned to continue expanding our innovative product portfolio to meet the fast-evolving needs of our customers.”

@RESEARCH LIVE

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