Aguilar and Thompson named as Insight analysts

Aguilar (above) has been with the firm since 2011 and coordinates and executes qualitative and quantitative studies for the Insight Kids division.

Prior to Insight she was a development executive at Scholastic Media, worked as a learning specialist in an inner-city high school and served as assistant director for the Student Press Initiative (SPI), an educational non-profit. She is also currently a communications officer for the Children’s Media Association.

Thompson, meanwhile, is new to the company and most recently served as an associate strategist at In-sync Consumer Insight Corporation in Toronto. Before that she worked as a brand researcher for Level5, also in Toronto.

At Insight Thompson will develop and conduct both qualitative and quantitative research as well as analyse and interpret data to identify the underlying psychological factors impacting people’s behaviour.