Advertiser Perceptions hires consulting VP

Baranov joins Advertiser Perceptions from MediaRadar and has worked in the advertising industry for around a decade.

Based in New York, Advertiser Perceptions offers research-based strategic market intelligence to the media, advertising and ad tech industries.  

In her new role, Baranov will lead client relationships with a mix of established and emerging ad tech brands. 

Kevin Mannion, chief strategy officer, Advertiser Perceptions, said: "Our clients who have worked with Jacqueline in the past consistently point to her highly developed skills in creating rapport and trust and adding value to each engagement."