Adjust appoints ad fraud head

Based at Adjust’s Berlin headquarters, Mikkola (pictured) will be responsible for the strategy and global development of CAAF. Prior to Adjust, he was director of network operations at adtech firm Glispa, and managing director for Europe at mobile advertising network YeahMobi. Most recently, he co-founded a casual gaming company, TreasureHunt, which worked with NBCUniversal and was acquired by Huuuge Games.

CAAF was founded in 2017 to fight fraud by educating within the sector and sharing knowledge between members. It now has 30 members, including advertising networks such as ironSource, Liftoff, Zucks, Applift, Fyber and AdColony.