$10m investment in Toluna QuickSurveys

US — Digital survey tech company Toluna has announced a $10m investment into its QuickSurveys product by ITWP Acquisitions, the private investment firm and sole shareholder of Toluna.

The company said QuickSurveys’ revenue will more than double in 2015, for the third consecutive year and that the investment in QuickSurveys will be used to fuel further growth by appointing staff, improving market research automation tools, and increasing marketing spend.  

Frederic Petit (pictured), CEO, Toluna said: “We are focused on developing methods to streamline the creation of meaningful insight and deliver them in real-time. Toluna.com is the world’s largest social voting community and via QuickSurveys we can deliver the opinions of millions of community members on-demand 24 hours a day, seven days a week, 365 days a year.” 

The company has 17 offices in Europe, North America and Asia Pacific, and works with market research agencies, media agencies and corporations around the world.

We hope you enjoyed this article.
Research Live is published by MRS.

The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.

Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.

For example, there's an archive of winning case studies from over a decade of MRS Awards.

Find out more about the benefits of joining MRS here.

0 Comments


Display name

Email

Join the discussion

Newsletter
Stay connected with the latest insights and trends...
Sign Up
Latest From MRS

Our latest training courses

Our new 2025 training programme is now launched as part of the development offered within the MRS Global Insight Academy

See all training

Specialist conferences

Our one-day conferences cover topics including CX and UX, Semiotics, B2B, Finance, AI and Leaders' Forums.

See all conferences

MRS reports on AI

MRS has published a three-part series on how generative AI is impacting the research sector, including synthetic respondents and challenges to adoption.

See the reports

Progress faster...
with MRS 
membership

Mentoring

CPD/recognition

Webinars

Codeline

Discounts