Sutherland (pictured) was previously senior policy adviser in digital health and care at the Scottish government, and also has past experience at NHS Scotland, where she used behavioural science to improve patient safety.

At Ipsos Mori Public Affairs, Sutherland will work with leadership teams across policy practices to integrate behavioural insights with communications strategies and intervention design.

The appointment of Sutherland is the latest in a series of recent hires including Trinh Tu as managing director at Ipsos Mori Public Affairs and Rachel Brisley as head of energy and environment.

Tu said: “Lisa’s appointment is a clear sign of Ipsos Mori’s commitment to utilising innovative methods in delivering high quality and robust research to government and public sector clients.

“With her strong track record in the public sector, Lisa will be an asset across our entire suite of public policy practices and I’m delighted she’s chosen to join us at this exciting time.”