NEWS18 May 2018

Ipsos appoints new MD in North Africa

Middle East and Africa News People

MOROCCO & ALGERIA – Ipsos has named Luc Durand, formerly president of the company’s Montreal office, as managing director for Morocco and Algeria.

Durand (pictured) joined Ipsos in 2011 as president in Montreal, Canada, where he was responsible for operations, client relations and strategy implementation, and led the development of projects for local and international clients across Canada. Prior to joining Ipsos, Durand was vice-president at marketing firm Bleublancrouge. 

In his new role, based in Casablanca, he will oversee operations and growth for Ipsos in Morocco and Algeria.

He will report to Edouard Monin, the company’s chief executive in the Middle East and North Africa (MENA).