He will be replaced as UK managing director by Peter Kneale. The reshuffle comes as a result of growth in Incite’s international business: the company opened offices in New York and Singapore last year.

In his new role, Banks will oversee further international expansion for the group in 2014.

“We are particularly pleased to see both continued double-digit growth in the UK and the successful introduction of our particular flavour of research into new markets over the last year,” said Banks (pictured).

“Our international growth is particularly pleasing; knowledge sharing and know-how has gained great traction with multi-market client relationships that will drive our international expansion in the coming year.”