iPinion ports survey app to Android platform
The app offers “rich image interaction” that allows respondents to participate in surveys, ad copy testing, perception mapping and concept testing projects.
Pala Kuppusamy, iPinion’s founder and CEO, said: “We wanted to launch the smartphone survey app for the Android OS with more interesting features, taking full advantage of the touch screen interactions, so we added a variety of image interaction question types that would best serve the needs of the research industry for special studies.”
A version for the Blackberry OS will be released in March followed by versions for the Microsoft Mobile OS and Symbian OS by June.

We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments