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Rory Sutherland: The value of nothing
Rory Sutherland
Insight & Strategy
Refreshing research: How PepsiCo uses insight
Columnists
Impact Reports
It's the taking part that counts: Improving the participant experience
Impact magazine is a quarterly publication for MRS members. You can access Impact content on this website.
Ryan Howard
Contributor
Opinion6 April 2022
Don't stop believing: Marketing and Bayesian networks
Opinion11 November 2021
Shortcuts to nowhere
Opinion25 October 2021
The greater divide
Opinion10 May 2021
All that glitters is not gold
Opinion20 January 2021
A kind of magic
Opinion16 October 2020
Why commission researchers if you have AI?
Opinion24 February 2020
Stick or switch?
Opinion29 October 2019
The new counterintelligence
Opinion5 August 2019
Drag, drop and done?
Opinion10 July 2019
What time do you call this?
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Home Office Customer Insight Managers x2 £41,950–£46,144
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Come on @rugby_quins let’s try & bring the A game for the 2nd half ! https://t.co/GIuI4IAoJh
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
