Ray Poynter

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Feature

Revenge of the nerds: the rise of data analytics and insights
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Opinion

Big data is getting smaller and more useful

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Opinion

Measuring social is harder than you think

Opinion

No, Twitter is not more important to teens than Facebook

A recent Pipar Jaffray study on the importance of social media has been misinterpreted by the mainstream press. But the headline was retweeted by researchers who should know better, argues Ray Poynter.

Opinion

Protecting the science
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Opinion

Crowdsourcing lessons for market research

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