NEWS6 August 2021

Zinklar appoints former Kantar marketing head

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US – Software-as-a-system (SaaS) market research firm Zinklar has named Ignasi Fernández as its chief marketing officer.

Ignasi Fernandez

Fernández (pictured) was previously global chief marketing officer at Kantar’s insights division and had been at the company for more than 20 years.

At Zinklar, Fernández will expand and lead the marketing team and support the company’s expansion in Europe, North America and South America.

Borja Ormaechea, co-chief executiove and founder of Zinklar, said: “With Ignasi on the team, Zinklar can continue to position ourselves as the leading-edge SaaS platform of consumer insights globally.”