YouGov sees ‘solid’ full-year trading performance
The company said operating profits would be in line with expectations, while second-half revenue would be similar to that achieved in the first half “reflecting the focus on profitability in the German business and the expected end to the long-term contract in Iraq”.
For the six months to 31 January, revenue was up 11% to £29.9m – with strong growth in the UK, US and Nordics – but German sales were down 21% to £5m and Middle East revenue fell 4% to £3.5m.
Pictured is YouGov CEO Stephan Shakespeare.

We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments