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NEWS29 January 2018

Whiddett returns to Aura chair

News People UK

UK – Sarah Whiddett, head of insight and customer experience at Bidfood, has taken over from Helen James as chair of Aura, the member network for client-side researchers.

Npower’s James had held the role while Whiddett was on maternity leave.

Whiddett joined Aura in 2013 and has been a member of the council since 2015. During her career, she has worked in both agency and client-side roles.

Whiddett said: “I can’t thank Helen enough for stepping in and volunteering to lead Aura council while I have been away. It’s an extremely busy time for Aura as we look to grow our membership and increase the value for our existing members, and Helen has done a fantastic job in supporting these plans.”