NEWS11 March 2019

Vox Media gives Wong insights role

Media News North America People

US – Media company, Vox Media, has hired Edwin Wong as senior vice-president of media insights and innovation, reporting to chief revenue officer, Ryan Pauley.

Edwin Wong_crop

Wong (pictured) was previously senior vice-president of insights for Buzzfeed, leading audience insights, product insights and ad effectiveness. He has also held roles at Pinterest, Veoh and Yahoo.

At Vox Media he’ll lead the analytics team and work across Vox Media’s editorial networks and business units including concert, branded content, programmatic, podcasts, email, events and commerce.

He will be based in Los Angeles.

Pauley said: “Edwin has a keen understanding of how people engage and interact with content and advertising and is a proven leader in telling these stories through measurable data and insights.”