NEWS1 October 2010
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Insight & Strategy
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UK— Consumer goods giant Unilever has sold nearly half its shares in online research agency BrainJuicer for about £4m.
The sale of two million shares at an average price of 200p has reduced Unilever’s stake in the business from just under 37% to 20%.
In April it sold off £500,000 worth of shares, an amount matched by CEO John Kearon, to fund the establishment of an equity-based incentive scheme for employees and managers.
Unilever has been an investor in the research agency since 2003.
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