TNS launches crowdsourcing tool
Anjali Puri (pictured), global head of TNS qualitative said: ”Clients increasingly need real-time analysis of the marketplace that they are operating in to inform key marketing decisions. We have developed ThinkTank to help them access a more relevant, engaged and connected audience that will make the insights more valuable.”
The company said ThinkTank has been designed to allow clients to interact and debate with a select group of leading-edge consumers and future shapers on a range of issues that matter to their business.
TNS will be exhibiting the product at at Mobile World Congress in Barcelona from 2-5 March.

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