NEWS20 May 2015

SSI introduces geo-location product

News North America Technology

US — Tech survey research company SSI has launched SSI Proximity Sample, a geo-location product that combines location and behavioural data.

Called SSI Proximity Sample™, it is combined with SSI QuickThoughts® mobile data collection app and SSI QuestTest™, an automated tool that tests for errors and abnormalities in surveys, to offer a comprehensive mobile survey solution.

Saran Ganesh, SSI’s director product marketing mobile, said: “Now we can conduct surveys based on where respondents were, where they are or where we would like them to be.”