NEWS17 January 2014

Sports specialist SMG Insight opens Scottish office

People UK

UK — SMG Insight, the sport and sponsorship arm of YouGov, has launched a new Scottish office.

The new Edinburgh-based team includes former IMG and Wasserman senior executive Lucy Bell.

Bell said: “SMG Insight already has a great reputation in Scotland and this year is set to be a momentous one for sport in this country. I’m excited to have the opportunity to build on our existing work here in Scotland and further enhance the service we can offer our clients.”

Frank Saez, founder and managing director of SMG Insight, said: “Expanding our presence in Scotland is a great milestone for SMG Insight and we’re delighted to have recruited somebody of Lucy’s calibre to ensure our business in Scotland is a real success.”