NEWS25 April 2014
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UK — ResearchBods has appointed Darren Sloper to the newly-formed role of lead creative.
Sloper, who was previously head of digital design at Intermarketing Agency, has been hired to make ResearchBods’ online research more visually engaging and interactive.
“User experience across the internet is becoming more intuitive and aesthetically appealing, why should online research be left behind?” said Jonathan Clough, director. “We replicate these environments and experiences for our clients meaning participants are more likely to remain engaged and produce better data.
“We know how important it is to keep our panellists happy, and with Darren’s skills we will be able to create communities that are enjoyable and a platform to gather robust insights for our clients.”
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