Simpson Carpenter adds to qual team
Gadd (pictured) joins from qualitative design research agency The Big Picture where she was associate director.
She has also worked at the Javelin retail consultancy and the John Lewis Partnership.
Sarah Wolff, Simpson Carpenter’s acting head of qualitative, said: "Fleur will play a key part in delivering research projects for clients, primarily across retail and automotive, bringing a fresh perspective to the team thanks to her background in design research."

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