ScottishPower renews Intersperience deal
Intersperience had been working with ScottishPower for the past three years and runs its panel of 4,000 customers, which includes a community of 400 more “engaged” individuals.
The panel will continue to be used to carry out ad hoc research including fieldwork, one-to-one customer interviews, and feedback projects and ‘hot topic research’ on selected issues via polls and discussion threads, in addition to a new community listening service.
Paul Hudson (pictured), CEO at Intersperience, said: “We’re delighted to have renewed our contract with ScottishPower and look forward to collaborating with them on more cutting-edge customer research.”
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