Savanta expands North America team

Woelfel (pictured) joins the company from M&T Bank, where he was vice-president, market research director. He has around 28 years of background experience in research, with a focus on financial services, consumer packaged goods, business-to-business, healthcare and not-for-profit sectors.

Savanta has also appointed Marc Matthews as director of research. Matthews was previously a co-founder of custom research organisation Boomer/Next. As an associate director in the New York office, he will report to Doug Spalding.

Additionally, Toronto-based Patrick Byck has joined the company as director of operations from Hotspex, while Christian Galdencio has been appointed as HR and business support executive.

Savanta recently acquired Philadelphia-based market research business MSI International. 

Kyle Gollins, senior vice-president, head of America commercial, Savanta, said: “2021 has proven to be a growth year for us at Savanta via the acquisition of MSI International and our great client partners. This growth has allowed us to continue to expand our talented team of researchers, project managers, and professionals.”