Quirkos updates qual software

UK – Qual data analytics software company Quirkos has released a new version – Quirkos 2 – of its intuitive software for qualitative analysis and insight.

First released four years ago, Quirkos’ user base has grown to more than 350 organisations across the work, including market research, academia and UN agencies.

Quirkos codes and explores qualitative text data sources and open-ended responses. It uses bubbles to represent emerging themes, showing discoveries live as they emerge from the data.

The updated version has a new user interface and makes the most commonly used features more accessible to new users. Other additions include rich-text support, memos and new ways to group and structure coding frameworks.

Director, Dr Daniel Turner said: “This new release is the result of months of internal work and feedback from dozens of beta testers and will let us meet the needs of many more qualitative researchers.”

He added that this updated laid the foundation for cloud-based services it would be launching next year.

We hope you enjoyed this article.
Research Live is published by MRS.

The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.

Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.

For example, there's an archive of winning case studies from over a decade of MRS Awards.

Find out more about the benefits of joining MRS here.

0 Comments


Display name

Email

Join the discussion

Newsletter
Stay connected with the latest insights and trends...
Sign Up
Latest From MRS

Our latest training courses

Our new 2025 training programme is now launched as part of the development offered within the MRS Global Insight Academy

See all training

Specialist conferences

Our one-day conferences cover topics including CX and UX, Semiotics, B2B, Finance, AI and Leaders' Forums.

See all conferences

MRS reports on AI

MRS has published a three-part series on how generative AI is impacting the research sector, including synthetic respondents and challenges to adoption.

See the reports

Progress faster...
with MRS 
membership

Mentoring

CPD/recognition

Webinars

Codeline

Discounts