NEWS7 March 2012
UK— OpinionPanel, a company specialising in researching students and graduates, has rebranded as YouthSight.
The old name remains in place for its 115,000-strong panel, the OpinionPanel Community.
Meanwhile, the business has restructured internally around three core specialisms: Mia Lorenz leads the custom research and insight team, Kyle Steenhart heads up the higher education research team and Tatenda Musesengwa is in charge of panel services.
Founder Ben Marks (pictured) remains managing director.
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