NEWS2 March 2016
US – Megan Clarken has been promoted by Nielsen to president of product leadership, in charge of its global marketing effectiveness practice and Watch products, and reporting to chief operating officer, Steve Hasker.
Clarken (pictured) joined the company in 2004 and previously led the global team responsible for product strategy, development and management of its audience measurement products.
Other roles she’s held include managing director of media client services in Asia Pacific, Middle East and Africa, and managing director of its digital businesses in Asia Pacific and Australia.
In her new role, she'll work on Nielsen’s Total Audience initiative as well as being responsible for its global resonance and reaction products, managing its enterprise marketing platform and its Innovation Lab.
The world's leading job site for research and insight
Resources Group
Quant / Qual Insights specialist – Comms/NPD/Brand
£50,000–£60,000 + Excellent Benefits
Resources Group
Mixed Methods Research Manager / Lead – Strategy Consulting (Corporate, Public and Third sectors)
£Excellent + Benefits + Bonus
Resources Group
Quantitative Associate Director – Ad hoc – Varied sectors including Sport, Beauty & Transport!
£50–57,000 + strong benefits
Featured company
-
Town/Country: London
Tel: +44 (0)20 7490 7888
Kudos Research are leading providers of premium quality UK and International Telephone Data-Collection. Specialising in hard to reach B2B and Consumer audiences, we achieve excellent response rates and provide robust, actionable, verbatim-rich data. Methodologies include CATI, . . .
© Copyright 2023 Research Live
0 Comments