New CEO at Adform

DENMARK – Adtech company Adform has appointed Troels Philip Jensen as chief executive.

Adform troels philip jensen_crop

Jensen (pictured) joins the firm from software company Itiviti, where he was chief operating officer. He will lead Adform’s employees across 29 offices in 26 countries and drive the company’s commercial development.

Jensen replaces Adform co-founder and chief executive Gustav Mellentin, who will remain with the company in a new role focusing on strategy.

Torben Munch, chairman of the board, Adform, said Jensen brings “strong global leadership skills” and “ability to execute international growth strategies focusing on sales and customer satisfaction”. 

We hope you enjoyed this article.
Research Live is published by MRS.

The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.

Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.

For example, there's an archive of winning case studies from over a decade of MRS Awards.

Find out more about the benefits of joining MRS here.

0 Comments


Display name

Email

Join the discussion

Newsletter
Stay connected with the latest insights and trends...
Sign Up
Latest From MRS

Our latest training courses

Our new 2025 training programme is now launched as part of the development offered within the MRS Global Insight Academy

See all training

Specialist conferences

Our one-day conferences cover topics including CX and UX, Semiotics, B2B, Finance, AI and Leaders' Forums.

See all conferences

MRS reports on AI

MRS has published a three-part series on how generative AI is impacting the research sector, including synthetic respondents and challenges to adoption.

See the reports

Progress faster...
with MRS 
membership

Mentoring

CPD/recognition

Webinars

Codeline

Discounts