NEWS1 February 2021
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
Insight & Strategy
Impact magazine is a quarterly publication for MRS members. You can access Impact content on this website.
UK – The Market Research Society (MRS) has told the government to not overlook face-to-face researchers working on the Covid-19 infection study during the vaccination programme for key workers.
A letter from Jane Frost, chief executive of MRS, to Nadhim Zahawi, parliamentary under-secretary of state for Covid-19 vaccine deployment, says that researchers collecting data on the spread of Covid-19 were unable to work from home and risked infection through their job, meaning they should be eligible for early vaccination.
The Covid-19 Infection Survey (CIS) collects data on behalf of the Office for National Statistics and the University of Oxford and identifies how many people have already had Covid-19. The study relies on data from face-to-face interviewers retained by Ipsos, Kantar and NatCen.
Zahawi said on Channel 4 News last week that workers who risk exposure to Covid-19 through their work should be given serious consideration when deciding on who is prioritised to receive the Covid-19 vaccination.
Frost wrote that the researchers in the CIS were already classified as key workers, and their data was vital for determining government policy towards combatting Covid-19.
“These workers are definitely vital to the effort against Covid-19 and although little recognised, it is important they are not overlooked in any further prioritisation exercise,” the latter says.
“Without the insight from this study the UK government would not have the vital evidence base to manage the pandemic and to protect the NHS from being overwhelmed.”
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
Artificial intelligence has numerous benefits for marketing. Rachael Kotadia looks at how AI can help:… https://t.co/pzwQU09DhF
Streaming service subscriptions rise in Q1 2022 https://t.co/wC426xb4kt #mrx #marketresearch
Hypothesis nominates new CEO https://t.co/OSNvwqggyn #mrx #marketresearch
The world's leading job site for research and insight
proSapient
Senior Survey Programmer
Competitive Salary + Bonus
Hasson Associates
Senior Analyst – Marketing Science – Statistics
£40000–55000
Scottish Water
Customer Insight Project Leader (Fixed Term for a period of 2 years)
£30,605–£42,575 (Depending on Skills and Experience)
Featured company
Town/Country: London
Tel: +44 (0)20 7490 7888
Kudos Research are leading providers of premium quality UK and International Telephone Data-Collection. Specialising in hard to reach B2B and Consumer audiences, we achieve excellent response rates and provide robust, actionable, verbatim-rich data. Methodologies include CATI, . . .
Town/Country: London
Tel: +44 (0)20 7401 4000
We specialise in conducting research with teachers, parents, children and young people. Our insights help brands and organisations to understand the needs, interests and behaviours of these audiences. Our impact . . .
Related Articles
RT @John_Bizzell: Here are some FAQs from last year - all answers still apply, though the deadline is 4pm on Monday 4 July and the #MRSawar…
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments