NEWS26 May 2017
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US – Equity research, sales and trading firm MKM Partners is expanding its custom survey capabilities and rebranding as Quantitative Survey Group.
According to the announcement, the rebranding of MKM Intelligence Community is intended to better align with the company’s strategic focus.
The company has also announced that its team has expanded to include senior professionals who bring deep experience in data analytics, market research and industry and sales expertise.
"Our custom, proprietary survey product adds meaningful value to institutional investors and other clients seeking differentiated, trend/time series data and unique insights," said Wendy Farina, founder of MKM Partners.
"High-quality, carefully designed and analysed surveys have become a critical part of our clients’ research mosaic, and QSG is well-positioned to provide substantial impact. We effectively complement other services such as those offered by expert networks through deep-dive, large and statistical sample sizes/access."
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