NEWS18 May 2010

Lightspeed Research testing iPhone survey app

Technology UK

UK— WPP-owned Lightspeed Research is working on an app that will allow panel members to take part in surveys through their iPhone.

The Lightspeed survey app

The Lightspeed survey app

The free app is currently in “early testing stages”, a Lightspeed spokesman said, and further details were unavailable at the time of going to press.

According to details posted on iTunes, the app contains a survey on users’ soft drink preferences. Research downloaded the new app to get a taste of what is in store for users but password protection prevented us getting past the log in screen.

More as we get it. Online survey firm OnePoll unveiled its new iPhone app yesterday.