NEWS5 October 2009
We speak to the Synovate director about the research industry’s love–hate relationship with innovation.
Jan Hofmeyr is charged with driving innovation at Synovate. In this six-minute interview, Robert Bain speaks to him about the challenges of bringing about change in “a very conservative industry”.
Video:
Jan Hofmeyr
Problems playing the audio? You can download the MP3 file here.
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3 Comments
Nicholas Cameron
10 years ago
I think Jan's comments are right on the mark.
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greg classen
10 years ago
Vintage! I am really glad to see you are still battering away at dated paradigms Jannie.
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Thomas Edwards
10 years ago
I could not agree more!
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