NEWS5 October 2009
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Insight & Strategy
Impact magazine is a quarterly publication for MRS members. You can access Impact content on this website.
We speak to the Synovate director about the research industry’s love–hate relationship with innovation.
Jan Hofmeyr is charged with driving innovation at Synovate. In this six-minute interview, Robert Bain speaks to him about the challenges of bringing about change in “a very conservative industry”.
Jan Hofmeyr
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3 Comments
Nicholas Cameron
13 years ago
I think Jan's comments are right on the mark.
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greg classen
13 years ago
Vintage! I am really glad to see you are still battering away at dated paradigms Jannie.
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Thomas Edwards
13 years ago
I could not agree more!
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