NEWS13 January 2011
UK— Ipsos Mori has appointed Lindsay Cowan as head of UK retail and shopper research, having previously served as worldwide director of shopper research and insight at TNS RI.
Cowan joins the agency after a year and a half at insight director at Quant Presky Maves. At TNS RI before that she worked for clients including Colgate, Kimberly-Clark, and Nestle.
Earlier in her career she worked for 5one, MDS Consulting and Dunnhumby.
Ipsos Mori CEO Ben Page said: “Retail and shopper research is one of our major priorities for 2011 and hiring someone with Lindsay’s experience and expertise is vital to our ongoing success in this area.”
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