Insights Association forms international chapter

The Insights Association has 11 US-based chapters.

The international chapter, intended to provide enhanced service and support for member companies and individual members operating outside the US, will host informational and networking events, and will have its own forum in the Insights Association’s Engage online community. 

The Insights Association proposed that members of the Alliance of International Market Research Institutes (AIMRI) join the new chapter, a move that has been supported by AIMRI members via vote. 

"It’s increasingly ordinary for our members to think and work globally," said David Almy, CEO of the Insights Association.

"Providing them with a network experienced in international markets, legal and business issues such as cross-border data transfer will be a key benefit."