Imperium adds Western Wats as Verity user
Verity will check the identity of Western Wats panellists against various databases to confirm name, address and date of birth.
Western Wats says it uses a mix of proprietary and third-party solutions to check people are who they say they are. Online services VP Bob Fawson says the company is “committed to initiatives that improve the quality, consistency and reliability of online research”.

We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments