NEWS3 February 2012

Horizon Research acquires ShapeNZ panel

Asia Pacific M&A

NEW ZEALAND— Horizon Research has acquired the ShapeNZ panel from New Zealand’s Sustainable Business Council.

The SBC, which set up the panel in 2006 to conduct surveys on public policy issues, has sold it to “reduce costs while improving its research capacity”. Horizon will now supply research services to the SBC using the ShapeNZ panel.

Horizon, headed by principal Graeme Colman (pictured), also runs the HorizonPoll and Horizon Research Maori panels.